Along the lines of yesterday's Bad PR I just got this email:
Press Release: ProcServe Launches a Custom Built Electronic Marketplace for NHS
Media Contact:
Firstname Surname
T: +44(0)20 XXXX XXXX
E: Bad.PR@procserve.com
Click here to read further...
No name at the top, a PR I've never heard of from a company I've never heard of punting something completely irrelevant to my publication and a meaningless looking hypertext link to a story. Bad PR.
Good PR
No comments:
Post a Comment